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Cookies and tracking preferences

Cookie Policy

This Cookie Policy explains what cookies are, the categories of cookies we use on the NorthLearn School website, and how you can control your choices. For broader details about personal data handling, please review our Privacy Policy.

Essential

Always on for core features

Analytics

Optional measurement (consent)

Marketing

Optional ads and remarketing (consent)

Quick action: . Your choice is stored for up to 12 months.

What are cookies? 🍪

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences, keep you signed in (where applicable), and understand how visitors interact with pages. Cookies can be first-party (set by our website) or third-party (set by services we use).

We also use similar technologies that behave like cookies, such as local storage for saving cookie consent choices. Our website is designed so that analytics and advertising cookies are not activated unless you choose to allow them.

Cookie categories we use

We divide cookies into three categories. Essential cookies are required for the site to function. Analytics and marketing cookies are optional and require your consent.

1) Essential cookies

Purpose: core site functionality, security, and session management. These cookies are necessary to provide the services you request and cannot be disabled from our consent panel.

  • Examples: session_id, csrf_token, cookie_consent_status
  • Consent required: No (activated automatically)
  • Retention: session duration or up to 12 months for preference storage
Always on

2) Analytics cookies

Purpose: measuring traffic, user behavior, and site performance. Tools: Google Analytics 4.

  • Examples: _ga, _ga_XXXXXXX, _gid, _gat
  • Consent required: Yes (activated only after you accept)
  • Retention: up to 14 months

3) Marketing and advertising cookies

Purpose: remarketing, personalized ad delivery, and conversion tracking. Consent required: yes. Retention: up to 540 days (Google Ads default).

Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.

We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.

We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.

Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.

We use the following tracking technologies on this website:

  • Cookies (first-party and third-party)
  • Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
  • Device identifiers (browser fingerprint, IP address)
  • Conversion event tags

We use conversion tracking to understand which advertisements lead to actions on our website such as form submissions, calls, or purchases. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta.

Advertising and analytics technologies active on this site:

  • Google Ads (gtag.js / Google Tag Manager)
  • Google Analytics 4
  • Google Remarketing Tag
  • Meta Pixel (Facebook / Instagram)

You may opt out of personalized advertising at any time: Google Ads Settings: https://adssettings.google.com
Your Online Choices (EU): https://www.youronlinechoices.eu
Network Advertising Initiative: https://optout.networkadvertising.org
Digital Advertising Alliance: https://optout.aboutads.info
Opting out does not remove ads entirely. You will continue to see non-personalized advertisements.

Cookie preference management:

How to change your cookie choices 🧩

You can update your choices at any time using our cookie preferences panel:

Read Privacy Policy

You can also control cookies through your browser settings. Please note that disabling essential cookies may affect site functionality.